DIGITAL PRODUCT AFTERWORK WITH SOK
SOK’s journey to seamless digital experiences
MARCH 26, 2026
Join us for a unique keynote and discussions
Digital experience is now the primary way many organizations deliver customer value. It’s also becoming a core part of retail – digital channels are expected and heavily used by consumers.
On March 26, Otso Palonen shares SOK’s digital journey from the inside: how strategy, operating models, and culture are aligned to ensure digital initiatives translate into visible customer and commercial impact.
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How do you balance alignment and autonomy, ensuring a coherent customer experience across a large retail ecosystem while enabling teams to move fast?
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When margins are tight, how do you navigate the tension between profit and growth?
- Which future capabilities should you invest in today to secure long-term competitiveness in digital development?
This session focuses on structural decisions behind successful, large-scale digital development. The evening is designed for digital and product leaders responsible for turning strategic ambition into measurable outcomes.
Seats are limited, so register now!
Event details
When – March 26, 2026 at 16.30
Where – Qvik office, Urho Kekkosen Katu 5 C
Keynote speaker:
Otso Palonen
Otso heads S Group's product engineering hub, building customer-facing digital services for 2,7 million co-op members. He's driven by the question of how technology can be used to improve lives and create value, with a people-first approach. Otso has scaled and developed digital product creation across the entire product lifecycle for both new and established businesses, and some of his fortes lie in rapid experimentation, cross-functional value creation, and openness and sharing.
